SKF Empowers Commercial Vehicle Mechanics Nationwide with Innovative Campaign !!
Chennai: SKF India, a premier provider of automotive solutions, proudly announces the commencement of a comprehensive nationwide truck activation campaign, “Install Confidence, Install SKF”, tailored specifically for commercial vehicle mechanics. The truck will engage with the mechanic community in Chennai on 18 May 2024. Following which, the truck will engage with the mechanics in Tiruchirappalli and Madurai on 20 May and 21 May respectively. The primary objective of the initiative is to create awareness about SKF Commercial Vehicle (CV) products, demonstrating their pivotal role in streamlining the lives of mechanics while championing sustainability within the automotive sector.
Alagesan Thasari, Director of SKF Automotive India & Southeast Asia, stated: “At SKF, we acknowledge our responsibility to the industries we serve, the society we’re a part of, and the planet we inhabit. The SKF Truck Activation Campaign represents a significant step towards bridging the gap between manufacturers and mechanics, fostering collaboration, and driving positive change within the automotive aftermarket industry. Through these initiatives, we aspire not only to empower mechanics but also to propel our collective journey towards a circular society.”
Inside the uniquely designed truck, SKF will be showcasing offerings for CVs to the mechanics, educating them on the SKF Mechanic Partnership Program which offers them a unique opportunity to win exciting gifts. The truck will serve as a hub for knowledge exchange and skill enhancement, equipping mechanics with the latest trends and insights to excel in their profession.
An immersive VR (Virtual Reality) experience awaits the mechanics in the SKF truck, wherein they will be transported into a virtual world where they can explore the wide range of SKF products and their applications.
In line with its purpose – ‘Together, we re-imagine rotation for a better tomorrow’, SKF remains dedicated to developing intelligent and clean solutions that contribute to a sustainable and better tomorrow for both people and the planet. SKF continues to reaffirm its strong association with the mechanics community through this exclusive initiative and build a sustainable future.
About SKF
SKF is a world-leading provider of innovative solutions that help industries become more competitive and sustainable. By making products lighter, more efficient, longer lasting, and repairable, we help our customers improve their rotating equipment performance and reduce their environmental impact. Our offering around the rotating shaft includes bearings, seals, lubrication management, condition monitoring, and services. Founded in 1907, SKF is represented in approximately 129 countries and has around 17,000 distributor locations worldwide. Annual sales in 2022 were SEK 96,933 million and the number of employees was 42,641. www.skf.com/in
® SKF is a registered trademark of the SKF Group.
For further information, please contact:
Press Relations: Ashish Pruthi, +91 7558453600; ashish.pruthi@skf.com
Radhesh Arora, +91 9871592174; radhesha@avianwe.com
Chennai: SKF India, a premier provider of automotive solutions, proudly announces the commencement of a comprehensive nationwide truck activation campaign, “Install Confidence, Install SKF”, tailored specifically for commercial vehicle mechanics. The truck will engage with the mechanic community in Chennai on 18 May 2024. Following which, the truck will engage with the mechanics in Tiruchirappalli and Madurai on 20 May and 21 May respectively. The primary objective of the initiative is to create awareness about SKF Commercial Vehicle (CV) products, demonstrating their pivotal role in streamlining the lives of mechanics while championing sustainability within the automotive sector.
Alagesan Thasari, Director of SKF Automotive India & Southeast Asia, stated: “At SKF, we acknowledge our responsibility to the industries we serve, the society we’re a part of, and the planet we inhabit. The SKF Truck Activation Campaign represents a significant step towards bridging the gap between manufacturers and mechanics, fostering collaboration, and driving positive change within the automotive aftermarket industry. Through these initiatives, we aspire not only to empower mechanics but also to propel our collective journey towards a circular society.”
Inside the uniquely designed truck, SKF will be showcasing offerings for CVs to the mechanics, educating them on the SKF Mechanic Partnership Program which offers them a unique opportunity to win exciting gifts. The truck will serve as a hub for knowledge exchange and skill enhancement, equipping mechanics with the latest trends and insights to excel in their profession.
An immersive VR (Virtual Reality) experience awaits the mechanics in the SKF truck, wherein they will be transported into a virtual world where they can explore the wide range of SKF products and their applications.
In line with its purpose – ‘Together, we re-imagine rotation for a better tomorrow’, SKF remains dedicated to developing intelligent and clean solutions that contribute to a sustainable and better tomorrow for both people and the planet. SKF continues to reaffirm its strong association with the mechanics community through this exclusive initiative and build a sustainable future.
About SKF
SKF is a world-leading provider of innovative solutions that help industries become more competitive and sustainable. By making products lighter, more efficient, longer lasting, and repairable, we help our customers improve their rotating equipment performance and reduce their environmental impact. Our offering around the rotating shaft includes bearings, seals, lubrication management, condition monitoring, and services. Founded in 1907, SKF is represented in approximately 129 countries and has around 17,000 distributor locations worldwide. Annual sales in 2022 were SEK 96,933 million and the number of employees was 42,641. www.skf.com/in
® SKF is a registered trademark of the SKF Group.
or further information, please contact:
Press Relations: Ashish Pruthi, +91 7558453600; ashish.pruthi@skf.com
Radhesh Arora, +91 9871592174; radhesha@avianwe.com
